About Me
Hi, I'm Cassidy! I believe the best wellness and clean-living content comes from combining genuine lived experience with an educated, intentional lens. I graduated Magna Cum Laude from Arizona State University with a B.A. in Business Sustainability, giving me a well-rounded foundation in ethics, marketing, communication, and responsible business practice.
Almost four years ago, I was diagnosed with a hormonal condition affecting my endocrine system, which meant a complete lifestyle overhaul — reducing inflammatory triggers, cleaning up my diet, and swapping out endocrine-disrupting ingredients in my skincare, food, and home products. That experience is what sparked my genuine passion for wellness, stress management, and clean, low-tox living.
Today, I bring both perspectives to every partnership: the personal credibility of someone who has actually rebuilt her habits around wellness, and the professional grounding of a sustainability-minded business grad who understands what brands need from a content partner. I'm a digital-native Gen Z creator who stays on top of platform trends, and I'm looking to work with brands that are intentionally building something better for people and the planet.
